4 Most Common LinkedIn Automation Challenges and How to Solve Them

Starting your own business or working in the business development department, you look at ways to ensure constant lead generation.

With LinkedIn restrictions and following every guideline closely, this work can become tedious.

Most business developers turn to LinkedIn automation tools for lead generation if they want to maximize the results. However, regardless of getting their hands on LinkedIn automation tools, most business developers report that results are not very favorable. On the contrary, there are people generating thousands of leads every month with these LinkedIn automation tools.

This huge contradiction in results raises questions about the work of these automation tools. Business owners, business developers, recruiters, and other business professionals ask why is it that some people can generate so many leads while others fail miserably.

The answer is very simple — it’s not about the automation tool, instead, it’s how you use it.

With the right strategy, right research of prospects, and good management skills, you will be able to generate exponential results.

As LinkedIn is becoming a primary source for business owners and developers to reach out for B2B lead generation, automation is becoming readily popular. Now with the right strategy and right campaign design, you will generate leads even when you are sleeping.

Top 4 Challenges Faced by Users and Their Solution

After running your first LinkedIn campaign via the LinkedIn automation tool you might have noticed that the results that you have obtained are completely different from the results that an expert might be able to generate.

The main reason is that an expert has spent more time understanding the gist of the tool.

Most people think that with the LinkedIn automation tool they can simply select the goal, time, and date and everything will be handled by the tool on its own.

The idea of automation is to only create ease by offering automation for simple steps that were done manually before. There is no extra feature or some magical rule that is added by the automation tool. Instead, it is still depending on the cues and the pattern set by you in your input.

With the LinkedIn automation tool, you are feeding the tool some human behavioral cues so that it can use these cues as patterns. If you are unable to offer valuable input for your tool, you will eventually not be able to acquire suitable results.

To help you address some of the common issues and myths that can further impact your choice and use of the tool, we have listed four challenges that are faced by LinkedIn automation users.

Handling Multiple Accounts

As an agency, you need to run more than one LinkedIn account. Since LinkedIn requires you to have just one LinkedIn account, most people have company accounts, clients’ accounts as well as their accounts.

With so many LinkedIn accounts, switching can become a big issue.

With LinkedIn automation tools when you need to run multiple campaigns simultaneously, it becomes quite a challenge to switch between accounts.

Since most automation tools are not agency-friendly, business developers working in agencies and with multiple clients find it hard to manage.

Most people complain that switching between linked accounts takes most of their time so they buy multiple tools or use third-party software just so they can easily manage multiple accounts.

A simple solution for managing multiple LinkedIn accounts is to get an automation tool specially designed for agencies.

Some of the best LinkedIn automation tools like linkedcamp offer agency plans where you can connect multiple LinkedIn accounts simultaneously.

Not only can you connect multiple accounts, but you can also manage multiple campaigns simulations from each account. All the details of active campaigns will be displayed along with the stars so you can easily keep track.

Reporting Procedure

Imagine handling multiple clients and then offering them monthly or weekly reports. It can get hectic very easily. Even if you have ten clients and you must send them weekly reports this will make 40 reports per month.

Imagine scaling your business and then realizing you are spending most of your time just making reports for your clients. The good news of your flourishing business can easily become a wet blanket for you.

As easy as reporting sounds, curating details and listing stats can not only be hectic but just a missing number can ruin the credibility of your report.

This is where your agency-based LinkedIn automation tool comes in.

A simple solution is to look for a good LinkedIn automation tool designed for agencies.

Best agency-based LinkedIn automation tools like linkedcamp offer report generating facilities as well. With just one simple click you will be able to see the details about all the active campaigns of your client.

You can also filter results based on the days, months, or weeks of active campaigns. Moreover, you will be able to see details about the number of messages received per day, connection requests accepted, and numbers of leads generated per campaign.

Although most of the LinkedIn automation tools offer report generation and overview features you cannot export them directly to a spreadsheet for the client. However, if you have an automation tool designed for agencies, you can simply download the report with just one click and offer it to your client.

Privacy Concerns

In the world of technology, data is becoming the most powerful thing right now.

As a company that runs on a database, LinkedIn extracts the data of their user and use it to make their algorithm stronger and more predictable.

However, within this data game, there are soaring data scandals along with data concerns by the users as well.

Most agencies using LinkedIn automation tools report that they have seen a change in the features of their accounts after using automation campaigns.

The main issue is that these automation tools either share data online or they offer spam campaigns.

According to LinkedIn guidelines, you can only send 100 connection requests per week with a 250 activity limit per day. Anything that exceeds this limit will be penalized with account sanctions. In the worst case, the account will have a restricted feature and may be banned later for spamming.

Most of the browser-based LinkedIn automation tools are traceable and the data can be executed through them easily. Similarly, web application-based LinkedIn automation tools also have the same issue.

The best solution is to look for a reliable cloud-based LinkedIn automation tool. Since cloud-based LinkedIn automation tools are safe and they do not share data or invade privacy, they are not traceable at all.

With the help of these cloud-based automation tools, you can run multiple campaigns without thinking about the safety and privacy of your accounts.

Campaign Limitations

The main reason most people turn to LinkedIn automation tools is that they want to reduce their workload. The idea is to design a campaign that can mimic human behavior and offer it as input.

These campaign designs will be followed automatically by the automation tool to send messages to all the prospects so you can complete your campaign goal.

This simply means that even if your campaign is running you do not need to monitor every step. You can simply go to sleep, and the campaign will still be running.

This might seem like an easy task and an obvious explanation, but most tools come with campaign limitations.

LinkedIn automation tools that are highly dependent on constant monitoring will allow you to only run campaigns when you have your account opened in the tab.

This means if you are traveling, sleeping or you do not have access to your computer or internet, your campaign will stop automatically.

A simple solution is to find a simple cloud-based LinkedIn automation tool that offers you to run a campaign without any limitations.

Best LinkedIn automation tools like linkedcamp allow you to run multiple campaigns simultaneously without micro monitoring. You do not always have to login into your accounts or have internet access, everything will be automated easily.

Final Verdict

To sum it all up, it all comes down to the choice of LinkedIn automation tool. For data breaches and privacy issues, you must look for a cloud-based LinkedIn automation tool that will reduce the chance of getting traced. While getting a good automation tool always assess your needs, if you need to handle multiple accounts, look for an agency plan. In case you must send client reports, look for a tool that allows you to generate automatic reports, so you do not have to spend hours just sorting through the prospect details. Another very important challenge that most people face is that some automation tools only work when they receive cues or when the account is logged in. You can get a tool that will allow you to run your campaign even if you are sleeping. Cloud-based LinkedIn automation tools require a minimum amount of input and you also do not need to have access to the internet and your account at all times.