How to Send Perfect Connect Message Requests Using LinkedIn Sales Automation
How to write a powerful LinkedIn connection message request that would get a reply? That is a question that every B2B marketer is asking.
Whether you are using LinkedIn sales automation to send hundreds of connect requests or doing it manually, you need to make sure that your message hits your prospects right away. Wondering how to do that?
Do not worry! This blog has all the guidelines for crafting a useful connection request message. Most importantly, you will get guidelines about how to customize your connect request message when using advanced LinkedIn sales automation tools.
1. Personalize Your Messages
Either you are using LinkedIn sales automation tools or writing connection messages personally, it is crucial to make your message personalized, so it hits the right notes.
Personalization can really play a role in building strong business relationships. Use the person’s name, write something pleasant, for example:
Hi John!
I’d like to connect with you and learn more about ABC IT solutions and stay up to date with what your company has to offer.
Try to make your connection request message targeted, personalized, and relevant to get better results. A number of the latest LinkedIn sales automation tools and software offer personalization features. The feature enables you to send personalized messages to even thousands of prospects.
2. Connect With People On Common Ground
LinkedIn is all about networking, however, there is no point in connecting with irrelevant people. LinkedIn sales automation will search the right prospects for you that can become potential leads in the future.
Hi George!
I’ve noticed that we have worked in the same ABC company in the past. I’d like to add you as my connection and see how we may be able to help each other professionally in the future.
Best,
With the best LinkedIn sales automation software, you will not just find the right prospects but these tools will also send personalized messages to help you build better relationships and generate more leads.
3. Don’t Sell Right Away
Your prospects will never respond to you if you start selling your products at your first short. Modern-day marketing is based on social selling which means building and maintain consistent relationships with your prospects first and this is where LinkedIn sales automation comes in handy.
The tools connect and engage with ideal prospects, strike up conversations with them, and create opportunities for you to build strong relations. Once you have developed trust, it becomes easier to nurture leads.
4. Create an Attractive Profile
Note that improving your LinkedIn profile is the gateway towards making useful connections. LinkedIn sales automation software won’t help if your profile is dull and boring, people won’t give a second look and ignore your request. Make sure you add attractive profiles and pictures. If you need suggestions, look up to some of the most powerful LinkedIn profiles of entrepreneurs and individuals. Do not copy them, only take a hint and try to create a useful LinkedIn profile.
