Automated Outreach: Here is How to Streamline Your Sales game & Generate 3x More Leads

Steve J
5 min readApr 26, 2021

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Talk about things that became more apparent in 2021 and one of them is the popularity of LinkedIn automation tools in the B2B world.

You might be already in the league using the full potential of the LinkedIn automation tools to generate qualified leads for your business or you are still hesitating to give them a try.

If later is the case, you won’t be able to get ahead of your competitors who are leveraging the potential of LinkedIn to game up their prospecting.

With prospects reaching almost a billion, LinkedIn has become the number 1 platform for B2B lead generation.

People who still think automating their LinkedIn outreach won’t give any benefits need to know that it all depends on how smartly they use advanced LinkedIn automation.

Once you know how to use this platform, it can be your field of gold.

But…

Why Use LinkedIn Automation for Outreach?

LinkedIn has unlimited benefits for you:

  • Unlimited valuable leads
  • The largest hub of professional data
  • Business opportunities
  • Networking opportunities
  • Increased brand awareness to get a higher market share

There is no doubt that LinkedIn is great for B2B marketers but where on earth would you have time to outreach on such a mass level. It will take you a lot of time and energy if you search for leads, reach out to them, then engage with them, collect data about them, send connect requests and messages, and follow up with your potential customers, etc.

It’s not like these are undoable tasks, but here’s a quick reality check:

Most marketers and businesses lack the appetite to do them manually. Thus, for anyone who relies on LinkedIn for lead generation, automated outreach is the best option.

Advanced LinkedIn automation tools are helping businesses to expand their network and maximize their chances of getting qualified leads.

In this article, we’ll share how the latest LinkedIn automation tools will help you get a competitive edge over your competitors by giving you 3x more leads.

Why Should We Automate Our LinkedIn Outreach?

If you look around, you’d see how technologies like AI and Machine Learning are opening up newer fronts for businesses like never before. As businesses are wanting to get more and more out of advanced technology, why would they shine away from automating their outreach?

The purpose of LinkedIn automation tools is to maximize your outreach efforts and save your precious time and money. These tools have singularly made it possible for the B2B marketers and businesses to run campaigns and generate leads automatically.

Hope it all makes sense to you now!

When you choose to use the best LinkedIn automation tools to automate tasks like investing, filtering out leads, reaching out to potential leads with perfect personalized content, you direct yourself towards saving most of your time.

That’s it!

No wonder why some of the best cloud based LinkedIn automation tools are gaining popularity among B2B marketers and businesses. These tools are simple, easy to use, have a personalized algorithm that helps you to reach your target audience. With LinkedIn automation tools such as LinkedCamp, you can game up a notch to make your prospecting more result-orienting.

How to Use LinkedIn Automation to Make the Most Out of It

Now as you know what advanced LinkedIn automation is, let’s understand how you can use this technology to get an edge over your competitors.

Remember: Before you decide to use LinkedIn automation tools for your business, polish your profile to make it attractive for the prospects. As you’d be approaching thousands of people, they’d also visit back your profile and if seems incomplete or less attractive, you’d lose the chance to make so many useful connections.

Now back to the major points:

1. Filtering Out Your Potential Leads

More than 34% of the B2B marketers and businesses have acknowledged that finding the right leads has been the biggest challenge for them.

Not only you have to invest hundreds of hours in searching the leads but a lot of energy. You are so much consumed that you get no time and energy left to focus on actual lead nurturing tasks.

Moreover, you can’t just visit thousands of profiles to find out a few right people. We are not saying that these are undoable tasks but why waste weeks and even months when the best LinkedIn automation can help you find 3x more and relevant leads in a few hours!

2. Send Personalized Content

Once you have used advanced LinkedIn automation tools to find out your ideal leads, you’re already one step ahead.

The next step is to send your leads highly personalized to connect notes or messages. It’s important that you grab your attention, so they like to connect and build relationships with you.

When you use LinkedIn automation tools to send highly personalized messages, you’re more likely to get responses and that will eventually improve your conversion rate.

3. Collect Useful Data

A great way you can use LinkedIn automation to your advantage is by collecting useful data. LinkedIn is the hub of professionals including CEOs, B2B marketers, Sales Professionals, decision-makers, etc. That means a huge professional database.

You can use the best LinkedIn automation tools to extract data. You can either use this data to run highly personalized campaigns or use them on an off-platform basis. If you want to up your sales game quickly, don’t limit yourself to just one channel. Use this data on other platforms like Facebook, Twitter, etc.

Don’t Lose the Human Touch

Undoubtedly, LinkedIn automation can significantly level up your lead generation game and get you 3x more leads than your competitors.

But…

Remember: Use LinkedIn automation tools only to pull out the initial responses, and once you have done it, use the human touch to build the rapport.

Don’t get yourself in the trouble by automating your conversations. Use the tools to do repetitive tasks and don’t lose the human touch when it comes to building relationships.

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Steve J
Steve J

Written by Steve J

I am a passionate content marketer and love to write on technology.

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